FRANK PROVOST
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Brief
How to create a hair care brand that provides the best of both worlds: a clean beauty composition and a technical approach.
Idea
A range with a bold identity: simple and pure.
Natural and mineral ingredients inspired a natural-tone-color-palette and a classic yet joyful typeface.
Franck Provost is now a pioneer of clean hair care movement.
- Packaging Design
- Visual Identity
- Brand Strategy
- Research & Insights
![](https://desdoigts.com/wp-content/uploads/2023/11/PLAN-1-3.jpg)
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⏤Clean beauty meets professional haircare
![](https://desdoigts.com/wp-content/uploads/2023/11/FOOTER-6.jpg)