HALL DU LIVRE
When one of Nancy's oldest bookshops moved to a new premises, how could we rethink the retail concept and promote the new location, the history of the bookshop and its identity?
An innovative concept based on the city of Nancy, its heritage and its values. A store identity inspired by art nouveau, where experiences punctuate the customer experience.
- Visual Identity
- Brand Strategy
- Interior/Exterior Design Concept
- Interior/Exterior Design Development
⏤Celebrating Nancy's culture in a unique venue.