La Question

Champagne Castelnau, a singular house in the Champagne region, set out to launch its flagship cuvée, Histoire de Caractères: a new take on ageing.

The challenge: to create the identity of an exceptional cuvée that expresses “the Art of Delicacy”, Castelnau’s signature, in a fresh way. It had to remain true to the vision of the house’s cellar master and convey a rare savoir-faire: a unique blend of crus, a limited release, and ageing on the lees in barrels crafted especially by the Tonnellerie de Champagne.

L'idée

Here, mastery shapes the wine, and it is this mastery that inspired the design.
From wood to pattern.
From pattern to signature.
From signature to label and gift box.
A minimalist, sensitive first edition that proudly carries the values of a truly distinctive house.